Case study
Schön Beauty
A luxury beauty and wellness website for Schön Beauty at Poole Audi — calm, editorial branding with a clear path to book.
WebHospitalityBeauty
The challenge
Beauty brands often look interchangeable online. Schön needed a site that felt as considered as the treatment rooms — warm, quiet luxury — while still making booking obvious on phone and desktop.
The approach
Lead with photography of the space, restrained serif/sans pairing, and a simple navigation focused on treatments and booking. Keep the palette earthy and spa-like so the brand reads premium without shouting.
What was explored
- Custom marketing website
- Treatment and offers structure
- Booking-led calls to action
- Mobile-first luxury visual system
The result
A polished digital presence that matches the in-salon experience and makes appointments the natural next step.
Technology
- Web
- Responsive design